“I Hate Luv Storys” is a new Hindi movie of Bollywood starring Imran Khan and Sonam Kapoor. I Hate Luv Storys movie releases on 2nd July, 2010. I Hate Luv Storys movie is based on a romantic love story in today’s context.
Imran Khan as Jay, Sonam Kapoor as Simran Sharma, Sameer Dattani as Raj, Samir Soni as Veer Kapoor and Aamir Ali as Rajeev Kumar are the leading casts of I Hate Luv Storys Hindi film.
I Hate Luv Storys 2010 movie is written and directed by Punit Malhotra. Producer of the film is Hiroo Yash Johar, Karan Johar and Ronnie Screwvala. Director of Photography of the film is Ayananka Bose. Vishal-Shekhar has composed music of I Hate Luv Storys 2010 film. Lyrics of the film have been given by Anvita Dutt, Kumarr and Vishal Dadlani. Akiv Ali is film editor. Story, screenplay and dialogues of the film is also scored by Punit Malhotra. Manish Malhotra is costume director of I Hate Luv Storys Hindi movie. Choreography in this film is introduced by Bosco Caesar.
Official website of I Hate Luv Storys movie - ihateluvstorys.com writes about the film synopsis, “‘I Hate Luv Storys’ is the maxim Jay lives by. But as an assistant director to Veer, the most famous romantic filmmaker of Indian film industry, Jay has little option but to live with larger than life, glossy, cinematic love on an everyday basis. Things only get worse when he is made to work under the new production designer on the film…Simran, with whom he shares the strangest first encounter!
Simran loves luv storys; so much so that even her life has begun to resemble one. With her ideal job and the perfect boyfriend, Raj, she lives a blissful, dreamy life; one that is rudely interrupted by Jay’s cynicism.
The turmol’s Jay and Simran’s life, is ironically interweaved with the Lov Story that they are working on…but will Jay and Simran ever find their own Luv Story?”
I Hate Luv Storys movie revolves around two person’s life – Jay and Simran. Jay has played the character of an assistant director in this movie. His is a cynical assistant director and his life revolves around Bollywood musical world. On the other hand, Simran is a sentimental set designer who comes to work with Jay.
Simran lives in her dream. She loves love stories and romance. She is completely a fantasy girl.
Jay is a cool guy who prefers to call himself “J”. He loves to flirt with girls in I Hate Luv Storys movie. But he doesn’t consider love in his life.
I Hate Luv Storys movie begins with the clipping of the most popular stories of 90s - Dilwale Dulhania Le Jayenge, Dil Chahta Hai and Hum Tum. These were appealing at that time but don't have much worth now. Simran is already engaged with Raj in this film.
Director of the film, Punit writes about the movie in the director notes on the official website, “I Hate Luv Storys is a story of a boy who doesn’t believe in love and a girl who only believes in love. No matter how simple this sounds, the world that his love story is set in is something that’s been part of me and something I’ve been part of…”
Imran Khan has impressed very well in his hate for love stories but fails when he falls in love. The complete movie is inspired by romance of Bollywood movies. Sonam Kapoor is perfect in her character but story is not very perfect.
There is no story in I Hate Luv Storys movie. It is just like a clipping of the most popular Bollywood romantic movies. Chemistry between Sonam and Imran is also not very sparking. Costume, looks, background scenes and choreography are overall good but there is a lack of a good and different love story.
The big budgeted movie is distributed by Dharma Productions and UTV Motion Pictures. The movie ends with a love story. Hate remains no longer.
I Hate Luv Storys movie has been advertised very aggressively on many platforms. Bindass TV had started a Show to promote the movie – “Pyaar Vs Forget It Yaar”. It has also gotten the biggest popularity like Raavan movie and Kites movie. It is an average Hindi movie for this week in Indian cinemas. Audiences have no choice. So, they should go to check out I Hate Luv Storys on 2nd July, 2010.